Reports allow you to see how your company is doing in the real world. They are an essential component of any service you provide or for which you pay someone. Google Analytics is the first tool set up to see your company’s performance online regarding your website’s performance. While you can instantly generate basic reports with this free application, creating custom reports requires some knowledge and work. It is not a complicated process, but with some assistance from our SEO specialists, it will be much easier for you.
Follow our guide below for simple instructions on how to create custom Google Analytics reports:
Table of Contents
Step 1: Creating a new report.
Access your website’s Google Analytics account by logging in. While on the dashboard, select the Customize tab on the screen’s left. From the customization choices, pick custom reports. You will now see a custom reports header with many options beneath it.
Choose the +New Custom Reports tab. Your first custom report in Google Analytics will ask you for a Title. The report should have a different name that you can remember afterwards. For instance, if you want to make a report for the typical length of a visit to your website, call it the Website Session Report.
Step 2: Select the type of custom report.
Every custom report has a default Report tab with the same name at the time of creation. If necessary, you can add more tabs. You can pick between three different sorts of reports depending on your needs.
Explorer report: a typical report that includes a line graph and a data table. Both additional dimensions and dynamic features like sorting and searching are accessible.
Flat table: a static report that presents data as rows in a sortable table.
Map Overlay: a report showing a world map with regions highlighted if there is inbound traffic from a specific place or nation.
To start experimenting with your custom reports, select one of the types.
Step 3: Defining metrics for the reports.
The information that will be included in your report must now be defined. Several possibilities are available for selection. Picking a metric and clicking “+ add the metric” are all necessary. You can add report dimensions like browser detail to the report to offer you defined data depending on various browsers, which will further detail your report. Get advantages Enter a guest post in the “Tech News Write for us” category.
Step 4: Add a Filter
Last but not least, install filters to prevent data overload. You can limit the data in the report with the use of filters. For instance, you can choose Chrome as your browser version if you only want to access statistics from Chrome users. To add as many filters as you wish, click the + add filter button. Save the report at this point to see your first personalized report right away. You can also use the Monster Insights plugin if you require a more thorough Google Analytics report.
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